If Christopher Kon were to open a brick & mortar store what would it look like? Words like simple, clean & minimalistic were thrown around, let’s make the handbag’s lines & colours draw you in. With this direction in mind we went for an adaptable un-cluttered look allowing the products to be the spotlight. To further showcase product details, traditional static front, ¾ and back product photos were thrown out for on-model photos and close up details. This gave shoppers a better visual of product size and wearability which greatly helped their purchasing decision making process. We knew the importance of mobile/tablet browsing so much thought was put into responsive adjustments for sizing, touch-swiping & scrolling making the shopping experience intuitive on all devices. User accounts administrative pages were also custom designed during this process.
custom shopify template design | responsive website programming | shopify | online e-commerce